There is nothing more captivating than a story well-told, and that’s especially true for social media. Social media has changed how we create and consume our stories. Amid the hustle, bustle and noise, brands are earning the attention of their audience by posting content that tells a story -- they make us feel.
What does giving look like during the most wonderful time of the year? Whether a big campaign or a simple daily post, it’s all about sharing the warmth of the season. A big budget isn’t necessary if you want to deliver some red-nosed reindeer cheer.
Ho ho ho! As we quickly fall into the Holidays, ‘tis the season of marketing temptation for business. Wanting to boost sales, the go-to solution is to clutter social profiles with the red and green “shop here” and “buy me” pitch. But this year, ‘tis the season to ditch the outdated pitch and nail your Holiday campaigns on social.
It's time to rethink SEO. Think of your website as a parked car. It stays in its stall minding its own business, but when someone comes up to tap on the window from Google or your social networks, the high beams light up happy for the attention. It knows visitors convert to subscribers, leads and sales.
When it comes to social media, there’s nothing that makes your heart beat faster than the unexpected, or is scarier than being ill prepared. Let's look into the mystical Wahine crystal ball and make some 2014 predictions—so you can be better prepared for what lurks behind the door of the future.
Have you ever thought of live tweeting during an event? Why live tweeting? To get more followers, to engage your existing fans, to create buzz. Live tweeting encourages more people to respond and interact with your tweets.