3. Would you engage with your content?
Hot, sweaty and on your smartphone, would you be interested in the posts you shared this week?
- Gut check! Engagement is crucial to visibility and growth so consciously post
- Brain first, who are you talking to when you post? Are they your target audience?
- When you’re educating people about your new product or service, share your excitement about what you’re doing and why you are doing it
- What is the action item? What do you want them to do with your post? Spread the word? Share feedback?
- Activity is your social proof. At-a-glance, do you see people engaging with your content?
Magic bean: Engagement starts with compelling content – keep it pithy